Today we want to present you an example of a bright, colorful perfume. Moreover, colorful, starting with the aroma and ending with the bottle, packaging. This is the world famous Lola by Marc Jacobs. We will acquaint the reader with an amazing perfume composition, perfume rating, their description, as well as present the opinion of the owners of the product: how they evaluate the fragrance, the quality of the perfume, its design solution.
About the manufacturer
Perfume "Lola" and "Marc Jacobs" ... It is difficult to talk about the fragrance without revealing the history and philosophy of this brand.
Marc Jacobs (“Marc Jacobs” is the most faithful transcription, but it’s more common to hear “Marc Jacobs”) is an American brand that specializes in the production of clothing (men, women and children), shoes and accessories. A separate direction is perfumes and decorative cosmetics.
The history of the brand began in 1984. Today, a brand cannot be imagined without its creators - Marc Jacobs and Robert Duffy. "The New York Times" at one time spoke of Mark as the owner of outstanding talent. He was called New York's most consistent, lively, genuine and individualistic designer.
Brand history
Let's flip through the wonderful pages in the story of the brainchild of Marc Jacobs:
- In 1984, Marc Jacobs was founded by graduate of the School of Design M. Jacobs and marketer R. Duffy.
- In 1986, the brand launched the first collection of women's clothing.
- In 1992, at the Fashion Week in New York, the designer presented a collection of women's clothing "spring-autumn" in the style of "grunge". These are light skirts with loose-fitting shirts, flowing dresses, complemented by martens. The work was highly praised by critics - Mark received the award "Best Designer of Women's Clothing."
- In 1994, the first line of men's clothing was launched.
- In 2000, a collection of accessories from the brand was published.
- 2001 is the release of the first Marc Jacobs fragrance. It turned out to be the masculine woody Marc Jacobs Men.
- 2005 - release of the first collection of children's clothing.
- Since 2005, fashion boutiques of the brand begin to open in Paris, London, Chicago, Madrid, Athens, Sao Paulo, Milan, Istanbul, London.
- In 2009, Lady Gaga made a splash at the Accessories Council ACE Awards fashion show in a pink set of retro underwear from the Marc Jacobs collection. Moreover, it was worn over a shirt from the same designer.
- 2010 - Mark opens his first bookstore in New York. It sells art supplies, books, vinyl records, school stationery under his logo. In the same year, the brand introduced a capsule collection of surfboards. A collection of colored cases for iPhones and iPads has been released. That's just the price for them is very "biting" - 48-103 dollars.
- 2010 - the new men's fragrance Marc Jacobs Bang. And again a big story: the founder of the brand became the face of the advertising campaign. The photographer captured him naked.
- 2010 is very eventful. At the same time, the collaboration of Marc Jacobs X Stubbs & Wootton took place. Within its framework, male loafers were released . Shoes were marked with a rat. One pair cost $ 495.
- 2011 - Marc Jacobs presents the Cinderella Shoes collection to the public. These are completely transparent women's shoes from lucite.
- 2013 - Marc Jacobs leaves the post of creative director of his own brand, citing excessive employment. He offered a vacant place to two designers - Luella Bartley and Katie Hiller. Then he leaves the post of creative director of Louis Vuitton.
- 2013 - marking the thirtieth anniversary of Diet Coke, Marc Jacobs has developed an exclusive design for the bottle of the drink. They were made in the style of the 1980s, 1990s, 2000s. The jar was decorated with the brand logo and the image of a girl dressed in a contemporary style for every period. By the way, Mark himself also starred in a commercial with Ginta Lapina.
- 2013 - Marc Jacobs launches his own line of cosmetics Marc Jacobs Beauty. The funds here were divided into four categories. First: powder, makeup base, concealer. The second is lipstick, blush, eye shadow, lip gloss, nail polishes, bronzers. The third is eye makeup products. And finally, the fourth - various products for creating natural makeup (gels and lip balms, concealers, products for eyebrow design).
- 2014 - 64-year-old Jessica Lang becomes the face of the brand’s advertising campaign. A year earlier, Miley Cyrus was awarded this honor.
“Marc Jacobs” is a brand trusted by world famous people: Uma Thurman, Scarlett Johansson, Sofia Coppola, Drew Barrymore, Victoria Beckham, sisters Olsen, Mila Jovovich, Cara Delevingne, Lady Gaga, Beyoncé, Kate Moss and others.
Fragrance Description
What is Lola perfume? The creators themselves describe the fragrance as an egocentric perfume. This is a kind of dizzying ensemble of bright colors that will not leave anyone indifferent.
Perfume "Lola" is a delicate bouquet in the hands of its owner. It is impossible not to note the original design of the bottle - in front of you is a wild, intoxicating, but such a magical and alluring flower. The wonderful aroma as if carries away into a magical sweet kingdom. At its peak, it is charmingly revealed by pink pepper, grapefruit and pear. Then you seem to fall into the very depths of the bouquet - a beautiful composition of roses, peonies and geraniums envelops you with an air veil. A tonka bean, musk and vanilla leave a languid finish after a magical dance.
Year of perfume
The fragrance was released in 2009. I must say, strict critics did not predict his popularity. But “Lola” did not obey gloomy forecasts. Today, 9 years after graduation, she remains a favorite scent of beauties from around the world.
Vial description
We got acquainted with the description of the fragrance - the perfume "Lola". But there is another protagonist. This is a bottle. He gathered a lot of controversial opinions. One thing is clear: the design leaves no one indifferent.
The description of the perfume bottle "Lola" can be expressed in two words - a magic flower. The feeling that you did not buy it in a fashion boutique, but unexpectedly found in the impassable jungle.
Cork - a bud of an opened rose. But the roses are outlandish: her petals are red, green, purple, blue. It is as if guarding beautiful nectar in a translucent bottle of purple glass. Its shape is pleasantly rounded - like a drop frozen before a fall.
Critics consider this design decision to be extremely cumbersome and inappropriate in the modern world, where convenience and ergonomic forms come first. Yes, such a bottle perfectly decorates a shelf with women's treasures. But taking it on a trip is extremely problematic - it takes up too much space in your purse.
Characteristic
Imagine the characteristic of perfume "Lola":
- Country of release: USA.
- Manufacturer: Marc Jacobs.
- Category: women's perfumery water.
- Year of release: 2009 (produced until now).
- Perfume Team: Yann Vasnier, Calice Becker, Ann Gottleib.
- Family: floral, fruity, oriental aromas.
- Lower notes: tonka bean, vanilla, musk.
- Middle notes: geranium, rose, peony.
- Top notes: pear, pink pepper, grapefruit.
After the pyramid of composition, we move on to a new topic.
Perfume Rating
It is very important to know how popular the fragrance is - yet versatility says a lot. Perfumes "Lola" in the ranking of world aromas occupy 80th place. Let's introduce some more statistics based on customer reviews:
- Suitable age of the owner: 35-45 years.
- Fragrance: up to 12 hours.
- Loop: felt on the skin.
- Suitable season: summer.
- Suitable time of day: daytime.
The approximate cost of perfume
How much will the beautiful perfume "Lola" cost to its owner? Imagine the average prices for this perfume in Russia:
- 20 ml - 2500 rubles
- 30 ml - 3000 rubles.
- 50 ml - 3600 rubles.
- 100 ml - 6500 rubles.
General reviews
"Lola" is one of the beautiful aromas with pink pepper. Let's see how in general its customers value it:
- "Lola" is the very fragrance to which many reviewers have remained faithful for years. It seems to them that he is so perfect that it is very difficult to find an equivalent replacement.
- Who is Lola? It is interesting how it is compared to a “simple-minded girl with a sub-version”: at first glance it is sugary and sweet, enclosed in a toy bottle, but giving off with unexpected astringency and bitterness.
- "Lola" stands out in the line of perfumes from "Marc Jacobs". The rest of the spirits are intolerant, weak, of the same type. And Lola grabs one zilch. And the air loop never goes unnoticed, collects compliments. “Lola” is only apparent frivolity and instability.
- Many reviewers are sure that Lola is precisely the matured Nabokov Lolita. Her coquetry is no longer vulgar, not pretended. She attracts femininity.
Reviews of perfume
We continue to provide reviews of the perfume "Lola". Now we will find out how customers evaluate the perfume:
- In general, many consider it universal: suitable for both winter and cool summers.
- Characterized as unusual and slightly old-fashioned - too much pink pepper and geranium. Still peculiar comparisons: cream, powder, dusty.
- Lola is a beautiful fragrance. But do not rush to enjoy it immediately after application. Then it may even seem somewhat cloying and "sugary."
- Perfumes reveal a wonderful fruity scent and tart pepper, which remains on the skin throughout the life of the fragrance. Then tender peonies, sweet roses and delicate geraniums bloom. However, their fragrance does not last long. After the flowers "fade," the tart smell of pepper remains on the skin, accompanied by sweet vanilla. The whole composition lives no more than 6 hours.
- Perfume floral, dusty vanilla, built on a game of contrasts. This aroma is universal, like no other is good for everyday use. Not particularly resistant. This is the scent that seems to be out of fashion, time.
- From the first notes, “Lola” is very pleasant, sweet. But then it starts to acidify. Quite a bit of time - and from it remain slightly perceptible sweet notes. Therefore, "Lola" will be the perfect friend of the owner, whose level of smell is above average.
- Many people call Lola a beautiful aroma. The sweet rose is not cloying at all. A note of geranium gives a peculiar memorable bitterness. A very pleasant game of bitterness and sweets.
- I must say that not all customers are satisfied with the aroma. Someone notes that it resembles the "smell of a flower shop." It is difficult to single out individual notes. The feeling that it just “smells of flowers”, noble and unpretentious. Hence the most successful characteristic of "Lola" - a prefabricated bouquet.
- The fruit-geranium-pepper note stands out. Powdered rose and with it the most delicate peony. The fragrance begins with astringency and ends with a pleasant softness. An ideal choice for spring and early summer.
Packaging Design Reviews
Perfume manufacturer "Lola" loves bright and innovative solutions. We will see how their direct owners of perfume evaluate:
- Despite strict criticism, many buyers call the bottle format successful. But you have to be prepared that it will take up a lot of space on the shelf.
- The aesthetics of the bottle does not leave buyers indifferent - it either repels or causes delight. The reviewers agree on one thing: this is not the case when it is appropriate to argue about tastes.
- Someone notes that the bottle is very bulky - in its place three other perfumes could fit: it is a pity that such a wonderful smell can not be released in a limited edition in an ergonomic container.
- A heavy glass bottle was appreciated by many customers, but the flower cap was not to their liking. It seems inappropriate, tasteless - colorful plastic, like a toy from Soviet times.
Product Quality Reviews
"Marc Jacobs" - a brand that many remain faithful to years, and even decades. Let's see how real people evaluate product quality:
- In general, the fragrance has good durability for perfumes "Marc Jacobs".
- Leaves a beautiful expressive train.
- Only from the first sight it seems weak. In fact, a couple of “zilchas” are enough to, for example, underwear, clothing, fragrance for a week.
- There are authors who noted persistence, and only three were set for a loop for poor expressiveness.
- Many buyers agree that this is the most original and most worthy fragrance from the entire collection of the Marc Jacobs perfume for women.
Comparison with other fragrances
Of course, every perfume is an individual creation. But in order to have an idea of Lola, we need to know what popular flavors it looks like:
- Dune by Dior.
- "Cinema" from "Yves Saint Laurent."
- Gucci Guilty.
Perfume "Lola" from "Marc Jacobs" - a prefabricated bouquet or a magic flower? Each owner of the fragrance has its own opinion. But this is undoubtedly one of the most striking, individual brand products. Disputes around him, mixed opinions do not leave perfume unnoticed. It is still relevant, even 9 years after graduation.