In the 50-60s on the streets of London it was often possible to meet representatives of youth subcultures who called themselves mods. It was the time of the Beatles glory, so the young people of that time adopted their style: they dressed “with a needle”, listened to music, read books. They were neat and moderate in everything except everything new, which they absorbed with great enthusiasm and even with a certain obsession. In particular, British fashion and English brands occupied a great deal of attention, so Fred Perry quickly became one of them, whose clothes could often be seen on the mods.
It's no wonder that Fred Perry clothes also soon appeared on football fans. With the mods they were united by the same obsession and passion with which they devoted themselves to their favorite pursuits. For football fans, it was a sport. First of all, they chose Fred Perry parks as the most practical, but at the same time stylish outerwear, they fully met their requirements, because football fans watched the fashion no less than the mods themselves. So, should have been necessarily branded, because this guaranteed a stylish design, unprecedented strength and durability of products. Why was this so important to the fans? Yes, because from time to time there were fights in the stands, and clothes suffered from these fights first of all.
Fan parks now meet the requirements of the time: they are convenient, practical, comfortable and can be worn in any weather, regardless of the presence of precipitation. The upper fabric always meets the properties of moisture resistance and durability, and inside there is almost always either a warm lining or a reliable insulation, which is especially true for winter. However, even
Fred Perry spring park is found in the brand’s collections, which means that it is made of water-repellent materials, including on the hood, but it may not have insulation, because in spring it is not always needed. One of these spring models was the Fishtail Park, the hem of which is somewhat elongated and made in the form of a fish tail. This cut looks very original, especially since this park is a transformer and can be easily converted into a classic style with the help of buttons.
Fans, no matter what they are fanning from - from music or football, are very attached to their passions, so the Fred Perry brand is an integral part of their style for them. The reason for such a long relationship is the brand’s attentive attitude towards its fans. It takes into account their needs and wishes, and therefore Fred Perry parks are the perfect solution for those who are looking for a corporate identity. It is always impeccable quality, comfortable style, practicality and relevance, following fashion trends. Fred Perry parks are the embodiment of courageous style, a reflection of the trends of modern fashion, while in their collections commitment to tradition is always felt. That is why they are appreciated by both the older generation, which found the 60s, and young people.