The master who produces special perfumes is not for everyone who believes that aroma is a non-verbal expression of the emotions and thoughts of their creator. He says that the perfume that comes on the skin of a person revives past experiences, and the genius recognized throughout the world only “voices” them.
Creating the unique perfume related to niche perfumery, the legendary maestro Serge Luten believes that it is better to use soap than a banal and boring perfumery of the mass market.
The poet of exquisite perfumery
This amazing person, in love with his work, like no one seeks harmony and perfection. Born in 1942 in France, Luthen collaborated with the famous Dior brand, creating completely new clothing collections. Working for Shiseido as an art director, he releases his compositions, which were demonstrated in an elite salon.
16 years ago, he presented bright and lively aromas to the audience, and we can say that from that time on, the countdown of a new brand of perfume Serge Lutens began. The eminent perfumer living in the recluse in Marrakesh does not advertise his life, which is a closed book for everyone.
The maestro who believes in rock creates his amazing works “contrary to”, explaining that he is driven by destructive power. A poet of perfumery who considers himself a fatalist admits that the new is always the destruction of the old.
It was in exotic Marrakesh that the perfume Serge Luten from the collection One Thousand and One Nights was created. “This is an amazing city! Its smells just shocked me. And I even preserved the aroma of cedar: I took a small piece and brought it home. And then I thought that I would definitely make perfume out of it, ”said the author of niche perfumes.
Cedre - Forest Magic
In 2005, the exciting and sophisticated perfume “Cedar” was born. Serge Luten fulfilled his dream by telling about all the secrets that the noble tree keeps. The wonderful smell of its bark, mixed with amber amber and soft cinnamon, immerses in the magical world of the forest.
Dusty and noisy megacities are tiring, and the main dream of their residents is the desire to get out into the countryside, having felt a life-giving breath of forest poetry. A meditative perfume, whose soft cedar heart is harmoniously combined with notes of tender tuberose, will give warmth to its master, tired of the loneliness of a big city.
Associations with fond memories
Luten, who denies all the laws of the perfumery market, believes that spirits cannot change a person in any way, they are created to emphasize his character traits and give self-confidence. “Fragrances are obliged to help and focus on the strengths of the personality,” the perfumer is convinced.
Sensual perfume "Serge Luthen" evoke pleasant associations associated with personal memories. The author knows that the world is diverse and shows it from different angles. He considers the creation of multifaceted aromas his liberation.
The famous master admits: “The process of creativity in other words can be described as madness. Otherwise, what lives inside each artist cannot be called. And it must be let out. So I create perfumes so as not to go crazy. ”
Promising Adventure Ambre Sultan
One of the most striking oriental fragrances of Serge Lutens brand is Ambre Sultan, the idea of ​​creating which was inspired by a small piece of ambergris, presented as a sign of respect to Luten during his trip to Marrakesh in the late 60s. For a long time he kept a yellowish piece that stores ancient history in a wooden box.
Starting with a sweet ambergris mixed with resins, Serge Luten perfumes warm and give confidence. The luxury of the east, hiding in a strict bottle, burns, playing with a variety of shades.
Precious ambergris envelops and clouds the mind, and in the base exudes an incredible aroma of a heated tree, turning into a blazing bonfire. The aroma of passion takes its owner on a journey, promising an unforgettable adventure. The exquisite unisex composition opens the curtain of Eastern secret before the Europeans. The fragrant ambergris, which has become the main violin of the fragrance, entangles with invisible threads, and special chords excite the blood.
Un Bois Vanille: Tenderness and Depth
In 2003, a soft and gourmet perfume was released, woven from the tones of soft black vanilla and a bitter sandalwood. This is not an ordinary sugary smell, in its base there is astringency and amazing velvety enveloping a fluffy cloud.
Perfume “Serge Luten” “Vanilla” is a real ode to an oriental soft tale that whispers tender words. The sweetness of tonka beans is balanced by almond bitterness, which gives the aroma a special character that distinguishes it from other gourmet perfumes. However, it is obvious that under such frank tenderness, attached to the notes of coconut milk, vanilla depth is hidden.
Official site
Recognized as real masterpieces, the perfume of Serge Luthen is in great demand all over the world. Recently, to the delight of all his fans, the maestro opened a personal website where everyone can order their favorite fragrances with delivery.
In addition, it presents the brand’s exclusive decorative cosmetics, and perfumer’s quotes, rare photographs from the personal archive and life history will help to get to know the talented recluse better.
Monoboutique in Moscow
In June 2015, lovers of niche perfumes were given a generous gift from the legendary Frenchman. The second in the world and the only monoboutique in Russia, made in black and gold, has opened in Moscow, where about 70 aromas of the authoritative master are presented.
Here, all admirers of bright talent will get acquainted with the high-quality decorative line of the brand, a limited collection of scarves made of natural silk, as well as a complete collection of charming compositions “Serge Luten” (perfume).
In “Letual” - a large retail chain that specializes mainly in the sale of luxury rather than selective aromas, perfumes of a creative person are not for sale. Everyone who wants to buy truly luxurious works can take a unique chance and buy in Moscow not only a classic collection, but also an exclusive, presented in the "bells", so named in the form of a bottle.
The price of aromas of the classic collection ranges from 4 to 12 thousand rubles, and you will have to pay ten times more for an exclusive perfume (for example, L'incendiaire Arlequin Platine in a registered boutique costs 85 thousand rubles).
Cold Burn L'Eau Froid
Niche perfume “Serge Luthen”, the price of which is much higher than for the mass market and luxury, instantly conquer a new audience, considering them the standard of impeccable taste.
A talented maestro creates not only oriental spicy aromas. The released L'Eau Froid is not like all the other creations of the Frenchman. He became interested in the smell of icy spring water and got the right composition, adding a lot of incense.
Perfectly suitable for hot days, Serge Luten perfumes, reviews of which agree that they resemble a breath of wind, convey real sensations of a burning cold.
The mood for creating a fragrance
When the master is asked what he is inspired to create a new fragrance, he thinks for a long time and admits that this is a momentary mood that needs to be given an outlet as soon as possible so that an obsession does not strangle him. The master does not hide his loneliness, saying that life as a recluse suits him, but he tries to work a lot and build up in this isolation from the whole world.
And when asked by journalists if he wears his perfume, Luten grins and shakes his head negatively: “I love cleanliness, and I create a perfume and get rid of it right away, otherwise our relationship with him will be like a pendulum with a slap in the face. When you return to what you have done, nostalgia begins to torment you, which is very bad. ”
Amazing perfume “Serge Luten” as if transferred to another reality, awakening positive emotions. Born spontaneously, they come to life and play, emphasizing the charisma of the owner. It is amazing how the various components, merging into a single whole, form unusual compositions, wrapping the memories in a visible form.