Do you know a brand of clothing that everyone can afford, regardless of social status? At the same time, it is of high quality, practical and affordable. This brand is called the Japanese retail chain of casual clothes for both adults and children - Uniqlo. Reviews of this company indicate that it specializes in manufacturing things for everyday life. Her collections lack models for social events and celebrations. All developments of the company correspond to the trend of the times and fashion traditions.
History of the company
Uniqlo owes its appearance on the market to the Ogore Sedze company, which arose in Japan (1949). First, it opened only one men's clothing store. When chain stores came into fashion (1985), it was transformed and called Uniqlo Clothing Warehouse, where Uniqlo is a derivative of Unique Clothes . The literal translation of this phrase sounds like "unique clothing." The trading room was in Hiroshima. Later, the brand name Uniqlo was formed. The products that this brand produces really match this phrase. Japanese specialists took the simple appearance and functionality of clothes as the basis of their collections.
Since then, the company began to develop rapidly, as it correctly foresaw all the needs and desires of customers. In the early 90s, several hundred of these stores were already opened in Japan. To increase the number of manufactured clothes, several tailoring plants were opened in China. It was a strategic turn in the development of the company, inexpensive and high-quality clothing was produced. After the number of stores in Japan exceeded five hundred, the brand began to enter global markets.
Uniqlo stores in Russia and other countries of the world
First, Uniclo stores migrated from Japan to China, then appeared in England. At first, Europeans did not so much buy up these clothes. But Japanese experts came up with a marketing ploy. They began to release various videos on the screens, where famous artists and musicians appeared in Uniqlo things. Such a tricky step allowed opening stores in many countries.
In 2010, the first brand store appeared in one Moscow center. A group of Japanese drummers even came to the opening. According to estimates, already in 2015, 2% of all products sold accounted for Russia. To date, 19 Uniklo network points have been opened in Moscow and St. Petersburg. In the near future it is planned to open company stores in other regions of Russia.
Style and Characteristics "Uniclo"
The brand is currently engaged in the production of clothing for daily use. These wonderful things converge in price and quality. Any client can choose a suitable outfit from the collection: a light T-shirt, skinny jeans, a jacket or a light demi-season down jacket. This clothing has one original feature - there is no additional decor in it, without which things can easily do. This refers to additional buttons, all kinds of flowers, bows and other details, which are often decorated with clothes from other manufacturers.
Uniqlo is simple, without unnecessary details. In stores of this brand you can find everything you need for the wardrobe of adults and children. The dimensional grid of Uniklo clothes is quite extensive, here everyone will choose the right thing for themselves.
Jeans, t-shirts, shirts
Uniqlo produces very practical jeans. On the covers of magazines you can often see new models from the collections. The jeans of this brand have a fairly affordable price and good quality characteristics. The range of colors and patterns is very diverse. Japanese experts use dense denim for sewing, which keeps its shape, does not wipe and does not fade.
Using breathable materials, Japanese craftsmen sew comfortable linen and cotton shirts. They store heat well and allow the body to breathe. Products with the addition of polyester are also available, which do not crease at all. The color palette and shirt models are very different, characterized by simplicity and practicality. They do not have the ability to stretch and sit well on the figure.
It is also worth remembering Uniklo t-shirts. They are made from natural materials, so they are of good quality. T-shirts are characterized by a simple cut, the absence of unnecessary decor details, high-quality tailoring. The shades of t-shirts are very different: there are calm pastel, and sometimes bright and flashy ones. The design of these products is also very original. There are models in the Gothic style, with inscriptions or images. These t-shirts are designed for positive youth, so they are quite individual.
Dresses
Japanese designers develop original light dresses for girls. The company produces smart models, also for daily use. In the collection you can see dresses of various lengths. Uniqlo dresses with very bright patterns give a summer mood and positive. They differ in a simple cut, the absence of cheap parts in the form of buttons and ruffles. The most common are linen, knit and cotton patterns. Silk light dresses have appeared in the new collections, to which it is easy to pick up a vest or jacket.
Thermal underwear Uniqlo
When sewing linen, Japanese manufacturers put warmth and comfort, rather than beauty and brightness, in the first place. Reviews about Uniqlo prove that thermal underwear is made from materials that guarantee the natural penetration of air under them. This eliminates excessive sweating and odors. When developing models of underwear, specialists take into account the difference between the physiology of a man and a woman.
Reviews on Uniqlo thermal underwear are mostly positive, especially users highlight the AIRsm underwear collection. These things are very comfortable. For men, they sew linen from a practical elastic fabric that stretches well. Although it lies tightly on the body, it does not rub, does not cause irritation and discomfort. In this underwear you can move very easily. Female models are distinguished by an original and exotic palette. From the reviews of Uniqlo, it becomes clear that the underwear is made of breathable material, imperceptible to the skin. After washing, it dries very quickly and does not fade.
Features down jackets "Uniclo"
A very rich assortment of Uniqlo down coats. Reviews prove their lightness and rich color palette. They replaced the heavy and voluminous jackets and coats. You can feel fashionably and stylishly in the weightless Uniqlo men's and women's down jackets. Reviews of them leave many grateful consumers. Here's how to characterize downy coats and jackets of this brand:
- They allow to emphasize the beauty of body shapes. Graceful girls in such outfits become even more elegant. Women with overweight can hide all the flaws of the figure.
- Possess comfort on a walk, convenience for playing sports. Do not hold down the movements of not only adults, but also moving children.
- Suitable for any weather conditions, because they are made of water-repellent fabrics.
- Inside they are stuffed in a percentage ratio of down and feather, which is most acceptable for tailoring down jackets. The tags indicate how much fluff in the jacket and how much feather.
- Any model of a down jacket can be rolled up into a rather small roll, which is convenient for transportation. After unfolding, the product takes its former form.
- The seams of the products are made very evenly, the fluff does not come out of them.
Advantages and disadvantages of ultra-light down jackets
Most often, outerwear is purchased for several seasons. In this regard, buyers will not hurt to find out some of the advantages and disadvantages of Uniklo down jackets:
- Many models are equipped with high stand-up collars, which reliably protect from the wind and prevent frequent colds.
- A wide range of colors - from stylish pastel to bright saturated colors.
- Suitable for people who travel a lot and do not like bulky things.
- The aesthetic appearance of products remains for many years.
- Sew using a special technology of filling with fluff.
- Suitable for rainy weather, used in spring and autumn, withstand temperatures of -5 ° C.
The downside of these down jackets is that they can be damaged during the spin cycle during washing. It is recommended to dry them without spinning, which takes a lot of time. Also, some models of down jackets have a hood that does not come unfastened, which brings some inconvenience. Many girls like to wear various shawls and scarves.
Latest collections of Japanese down jackets and coats
Reviews of Uniqlo seamless down jackets confirm that their collections are replenished with new models every year, because the girls carefully follow the latest fashion. Here are the most common models of down jackets and Uniklo coats:
- Model with stand-up collar . It features a classic fitted cut, visually makes the figure of a girl slender and effective. The stand-up collar allows you to wear clothes of any style under a jacket.
- Down jackets with turn-down collars . The model is convenient in that the collar can be set aside or zipped to the very top. If desired, such a down jacket is decorated with a scarf.
- Winter style with a fur collar. Most often, contrasting fur is used, which adds piquancy to the product. Sometimes the fur is matched to match the product.
- Comfortable down jackets to the middle of the thigh. Such a long jacket visually stretches the figure.
- Seamless down coat by Undiglo. Reviews indicate that they are designed for more severe frosts. Most often a belt is included. Coat models have a furry edge, pockets, decorative elements.
Women's stretch seamless coat "Uniclo"
From the reviews of Uniqlo's seamless down coats, it becomes clear that they are sewn using ultra-thin nylon, lightweight and durable. The fluff in these coats is placed in special two-layer packages so that the feathers do not go out on the front side. Then the fluff is strongly compacted, which makes the product ultra-light and warm. This is done by sintering the fibers of the outer and inner layer.
Reviews of the Undiqlo down coat prove that it is very light, its weight is only 200-250 grams. Almost all models are zipped and have spacious pockets on the sides. These light downy coats are designed for spring-autumn and can withstand temperatures up to -5 ° C. In order not to freeze in cold weather, you can put on a light vest of the same company under a down jacket.
Male models of down jackets
Uniqlo men's seamless down jackets differ in a direct cut and comfort in use. Reviews speak of their practicality. Male models have darker tones than female ones. The most common shades of men's jackets today are dark blue, khaki, brown, dark cherry. Some men choose models to the waist, while others prefer to the hip. Down vests that can be worn under other clothes are popular today.
Reviews about Japanese Uniqlo down jackets
If you analyze many reviews about the down products of the Japanese company, then you can highlight some of the pros and cons. All models are very beautiful and light. Most often they have comfortable pockets, a detachable hood. The texture of the fabric is very beautiful, the shades are the most diverse. Suitable for windy weather, because they are sewn from windproof and wear-resistant fabric.
Reviews of the Uniqlo seamless down jacket indicate that minuses often appear on the fabric. In the rain, the products get wet and absorb moisture. On some colors of down jackets, stains can be distinguished. Some girls say that the fluff does not come out after washing, while others, on the contrary, complain about it.
If you decide to purchase a winter down jacket, you should know that these products are designed for a maximum temperature of -10 ° C. For Russian winter weather realities, these things are not entirely suitable. But for spring and autumn - that’s it. The cost of such a down coat is approximately 10,000 rubles, but at discounts it can be purchased for 4000 rubles.
Uniqlo Employee Reviews
Employees are advised to purchase ultra-light down jackets from Uniklo, and other products. It should be noted that the company, in addition to casual wear, produces accessories. Employees call the convenience of down jackets that they can be folded into a small lump and folded into a special cover like an umbrella.
Reviews of Uniqlo Heattech prove that many models of clothes are sewn from 100% American cotton, which allows them to maintain color brightness and shape. Employees emphasize a special line for children, contributing to their convenient and comfortable life. The collections are widely represented products for both home and for walking.