Variants of all kinds of slang expressions on the Internet are sometimes perplexing. For example, in all kinds of near-political discussions, strange abbreviations began to slip through. SUGS - what is it, and why do the same users sometimes write another option, SUHS? It is worth noting that this strange concept is found only in the so-called "hohlosrachs," where in one way or another there are users condemning Ukraine. The topic of the conversation really does not matter, the holivar can flare up under an innocent article about the exhibition of achievements of the national economy somewhere in Argentina, or about a new breed of dogs. What is actually happening and how to decipher the mysterious abbreviation?
SUGS: what is it and how is it applied?
There is no great secret in this concept, but how and why the expression has been reduced to an abbreviation is unknown. Perhaps the roots of the phenomenon lie in the features of network communication, where any more or less stable concept sooner or later mutates to its short form.
The decoding of the abbreviation SUGS is an abbreviated expression "Glory to Ukraine, glory to the heroes." Over the past few years, the situation in Ukraine has been unstable, experts' assessments seriously contradict each other. The confrontation on the Maidan entailed many serious events and, unfortunately, could not do without human casualties. The slogan gained acute popularity precisely during the Maidan, although it was used to one degree or another before.
The origin of the slogan
Some online sources claim that the exclamation “Glory to Ukraine!” And the review “Glory to the Heroes!” Are a kind of Ukrainian tracing-paper from the fascist greeting “Heil Hitler! Sieg Heil! ” According to documentary evidence, the greeting “Glory to Ukraine” with the recall was used by Ukrainian nationalists from 1917 to 1921 in the territory of the Cold Republic. Later, this greeting in combination with the Roman salute, thrown up with the right hand, was used by the OUN (Organization of Ukrainian Nationalists). Researchers trace obvious parallels with similar greetings from fascist and semi-fascist organizations in Germany, Italy, Croatia, Spain, and Slovakia. Is it possible to unequivocally say about the SUGS that this is a fascist greeting?
Perhaps a substantial part of the blame lies with the Roman salute. At one time, the Nazis "spoiled" a lot of positive signs, gestures and symbolism, making them their hallmarks. The swastika, which was originally a stylized image of the sun in ancient civilizations, will remain a symbol of fascism for a very long time.
Comparison with similar expressions
If we take apart the discussion of the greeting, it turns out that the SMS is not a unique phenomenon. The exclamation “Glory to the USSR” or “Glory to the Communist Party of the Soviet Union” in large numbers does not cause anyone to want to fight phantom fascists.
There is the usual structure of expression: fame (long live, as an option), the name of a country or state, in some cases the names or surnames of state leaders were used instead. In particular, the Nazi salutation “Heil Hitler!” Translates precisely as “Long live Hitler,” or “Glory to Hitler.”
The quest for fascist ideology
A striking sign of populism and political manipulation is a conscious substitution of concepts. For example, an equal sign is placed between Nazism, nationalism and simply patriotism and national pride. In this case, the Ukrainians are blamed for the notorious expression of the CMS. What does this mean through the prism of populism? Of course, a ring of fascists is shrinking around, ready to kill everyone who can’t prove their nationality. In the vast majority of cases, this is a classic witch hunt and a search for some hidden meaning.

In ideological debate it is always convenient to use the principle of dehumanizing the adversary. For example, if you declare "Glory to Russia" - this is a sign of patriotism. But if you say "Glory to Ukraine", then you have a fascist, and he is subject to destruction. Of course, sane people are not amenable to such primitive manipulation. To glorify your country is absolutely normal. The interpretation of the GMS as a slogan of fascist ideology is either an attempt to fan the conflict, or a sincere error.
Moral and Ethical Assessment and Use
The slogan “Glory to Ukraine! Glory to the heroes! ”On Euromaidan was actively pushed by members of the Freedom Party. Any radical political movement, one way or another, seeks to appeal to the patriotic feelings of the crowd, this allows you to more effectively direct the masses. In order for the decoding of the GMS to be perceived precisely as radical, it is necessary to scrupulously study the conflicting political trends, and the Svoboda people never concealed their intransigence. Another question is that not all people who use this slogan belong to this party, and a much smaller number of them belong to radicals.
At the moment, the slogan is used very sparingly, and the abbreviation itself is most often used in a sarcastic sense in order to hinder users with Ukrainian IP addresses in the holivar. Often it is replaced by the letter combination SUHS - “They dropped the fat, the heroes of the fat” or other similar expressions designed on the principle of classic children's teasers.
Inside look
How did ordinary citizens of Ukraine perceive the sudden appearance of a “winged slogan”? SUGS, which means “Glory to Ukraine, glory to the heroes,” is used in everyday speech both very seriously and with a share of humor. Probably, it all depends on the citizen's involvement in the national question. Nationalist ideology is not without a certain appeal - I really want to feel myself chosen, without making any effort to do this.
“Russia for Russians” is a slogan of militant skinheads. "America for Americans" is a slogan that is used to push for tougher laws on accepting emigrants. In any country, there is its own radical layer, which leads to the absurdity of an entirely acceptable national pride. But understanding requires getting out of the influence of the populists and beginning to reason logically and with an open mind, and this is not an easy task for the average layman.