According to the AEB Automobile Manufacturers Committee (the Association of European Businesses), in 2013 Nissan Motor Co. Ltd topped the list of companies whose cars are best sold in our country. Let's talk about the sales leader, about the company, and most importantly, what can the manufacturing country say about the quality?
"Nissan" made in Russia, the United Kingdom, Mexico, South Africa ... What is it? By the way, this is not the whole list of states where the assembly shops of the enterprise are currently located. In total, about 20 countries hosted engineering workshops, design and research centers, and production facilities on their territories. Although we, ordinary citizens, this manufacturer is associated exclusively with the country of the "rising sun" - Japan. Despite the fact that many people know for certain that the organization is working far beyond the borders of a small island state. Everyone clearly understands that the "roots" (more precisely, the mentality of employees) are still Japanese.
Japan - the "beginning of the sun"
This country (manufacturer Nissan) is associated with consumers exclusively with high-quality products. There is no difference what is at stake: knives, porcelain, household appliances or cars. The Japanese mentality is not only sentimentality and worship of traditions, it is primarily honor and decency, friendliness and a fanatical desire for novelty. And this is not all the hallmarks of the average resident of the country of the rising sun. In them at the genetic level lies industriousness and the desire for development. Is this the same engine of progress? Maybe that is why the country is developing so rapidly.
Manufacturer Nissan
This is a huge team of about 224,000 employees worldwide. The scope of the company includes such areas as shipbuilding and rocket (in particular, the company's engineers are developing engines). Work is underway in the field of telecommunications and finance. Machines for textile production are being developed.
Flagship programs
In 1999, the merger of two powerful concerns: Renault and Nissan. This event had a positive impact on the economic growth of the enterprise as a whole, allowing it to head the ratings for more than one year. Moreover, success was ensured thanks to competently, and most importantly, timely introduced programs. In particular, thanks to the Nissan Revival Plan, the corporation was overcome from the crisis.
NPW
The Nissan Production Way (NPW) program is the foundation of all production. The code of practice is mandatory for employees around the world. The prescribed set of instructions and recommendations allows to perfect the process of creating any of the concern's cars. Thanks to NPW, Nissan connects the capabilities of materials, equipment and people, creating for consumers what they would like to pay for.
Proper use of the program allows you to provide and study the needs of customers. Moreover, such symbiosis and efficient use of financial resources make it possible to expand production. It is the Nissan Production Way program, so successfully implemented, that allows us to speak about the quality of products equally well, regardless of which country of manufacture "Nissan" is indicated in the documents of the vehicle. You can be one hundred percent sure that the car will be perfectly assembled both at the factory in Mexico or Russia, and on the conveyor in Japan.
Structure
Headquarters Nissan Motor Co. Ltd is located in Yokohama (Japan), and its design department in London (England). The Cranfield Research Center (England) is developing and introducing Nissan's new generation vehicles. It is in England that one of the largest assembly shops of the corporation is located. The port city of Sunderland is convenient not cheap labor, far from it. It is from here that it is convenient to deliver finished products to customers located in Europe, North America.
VIN code
It is easy to find out the assembly place by the first character of the car's VIN code. A single letter will tell us what the country of origin is. Nissan Qashqai, Micra, Note are assembled in the United Kingdom. In the identification documents of the vehicle, the first letter of the code - S.
The Nissan Navara and the Pathfinder are assembled in Spain, and the symbol V indicates this in the documents.
The country of manufacture of the Nissan X-Trail (X-Trail), Teana (Teana), Murano (Murano), Patrol (Patrol) - Japan, these models have the first character in the VIN code - J .
An assembly line for Tean, X-Trails and Muran was opened at the St. Petersburg plant. And at AvtoVAZ, the Almer assembly began.