Today, online commerce thrives in all areas: from electronics and smartphones to clothes, shoes and accessories for appearance. More and more users are realizing the benefits of online shopping compared to real stores, as a result of which they are switching to this form of shopping.
Naturally, this plays into the hands of stores that are developing their online trading segment, offering customers increasingly beneficial terms of cooperation, increasing their assortment and spreading to neighboring product segments.
A striking example of a typical and at the same time one of the most successful stores is the Buy-VIP online resource. Reviews about this service testify to a fairly successful and reputable project that allows shopping at the most affordable prices. Here, in particular, you can find any item from the categories “clothes”, “shoes”, “children”, “for home” and others at a cost lower than that presented in catalogs of simple stores. You can verify this on your own by going to the website of the "Buy VIP" resource.
Customer reviews, information about the store, posted on its official website, as well as data from extraneous web pages will allow us to more clearly describe the resource and present it here. We will present the characteristics that will be most entertaining so that you yourself can form your position regarding the store. This will help to understand in more detail what the resource offers its customers.
All the most interesting that we find about Buy VIP (including customer reviews) will be presented in this article.
General information and popularity
To begin with, of course, we will provide some general information regarding the service. So, initially it must be said that KupiVip is a well-known store selling various categories of goods on the Internet. The range of things that can be purchased here is quite wide: this can be judged by the rather extensive menu presented on the main page of the portal. And after looking through the catalog, you will see the scale of the store and a large number of names, categories, trademarks and brands.
At the bottom of the site is the “About Us” column, where the site publishes interesting information regarding the nature of its activities. Here, for example, there are links to the media that previously published articles about the store and thus mentioned it in their articles.
I must say that looking at this list, one can be surprised at the scale of the service: how many glossy magazines and newspapers (of course, the quantitative advantage prevails in favor of the former) spoke about the resource. By their authority, these magazines can be called quite popular and well-known in their industry: this is especially true for Kommersant, Cosmopolitan, OK, Forbes, Joy and many others. On the site you can even find the date and page on which the material was posted.
Thus, we can talk about the wide popularity of the store, its popularity among Russian users and a significant reputation in the world of fashion and shopping.
Chain of real stores
Recently, there has been an increase in the popularity of the so-called hybrid sale, which implies a combination of the online format and the “real” outlet, where the buyer can at any time pick up the product he is interested in, try it on and make sure that everything fits.
As indicated in the “news” section on the official page of the resource, “Buy VIP” adheres to the same strategy. Customer reviews indicate that the project owns not only an online resource, but also real stores, where they recruit sellers. One of these, for example, is located in Moscow in the Gagarinsky shopping center.
I want to note that in the company's real stores the same rules apply that when ordering the things you are interested in online, with the exception of discounts and bonuses. The store promises a different percentage of bonuses, which stimulates the customer to place orders via the Internet.
In St. Petersburg, as in other large cities, the company has representative offices for issuing purchases. This form is addressed by those who do not want to overpay for courier services and prefer to get to the service point on their own. And as customer reviews describing “Buy VIP” indicate, the store continues to work to expand the network of such representative offices and make the company even closer to its customer.
What are they selling?
So, having described only briefly those categories of goods that the store offers its customers, I would like to dwell in more detail on the assortment of those. The easiest way is to see what is being sold here, using the menu of the store’s website, in which the goods are divided into special sections.
In the “Women” category, for example, clothing, shoes and accessories are presented. This includes dresses, skirts, coats, boots, ballet shoes, sneakers, glasses, umbrellas, hats (in order, respectively). In the same section, the classification by brands available for sale is presented: Riccorona, BGN, Dioni, Lacoste, Disetta and others.
As for the “male segment”, the following categories are presented in it: shoes (shoes, sneakers, boots, sneakers) and accessories (watches, straps, bags, ties, etc.). As for the brands presented “for him,” they include: Armani, Lacoste, Puma, VAN LAACK, Patrol and others.
In the children's section are available shoes for children, accessories and toys. Speaking about brands, we can mention Reima, Orby, Mango Kids, Choupette (as the most popular).
The category “Home” includes those goods that belong to the sections “home textiles” and “decor”. In particular, the first group includes curtains, pillows, blankets, towels and so on; the second - mirrors, vases, figurines, paintings and more. Among the most popular brands in this section are Ejiry, LA NEIGE, WARDEC, Arthouse.
Two more interesting menu items on the site are products identified as “Cosmetics” and LUXE. Everything is clear with the first: here they offer various skin care products, face, body and hair; cosmetics for men, herbal products and more.
As for the LUXE category, as noted by reviews of the Buy VIP store, they sell “luxury” items that have a higher cost. This includes, for example, products from Europe from the best world brands and manufacturers.
Warranty
The store’s website also has a section that lists all the guarantees for customers. There are actually several types of them: a guarantee of the originality of the goods, protection of the purchase, the best price and quality of the product.
For example, one of the interesting marketing moves that you should pay attention to is to compensate for the price difference for the same product in this and other stores. As reviews of Buy Vip.ru show, the compensation system really works. You just need to apply with confirmation that somewhere the unit of goods you bought is cheaper, after which money will be returned to you (in the amount of the difference). This is normal practice by which the service is loyal to the customer. And it’s true. At the very least, the reviews describing on the Buy VIP return confirm this.
Regarding the quality and originality of the products, it is worth noting the rather serious attitude of the store to all the documents provided by the brands. For example, on the online shop page even copies of certificates are laid out that certify the quality and origin of things of a particular brand. By this, you will be convinced that you are buying only real products from the best manufacturers.
Stocks
Describing "Buy VIP" (online store, reviews of which we are primarily interested), you need to pay attention to special offers. After all, being a popular resource with a flexible pricing policy, the project has the ability to hold some promotions and give discounts to users depending on what kind of product they are buying. On the main page of the portal there is even a special section of the menu, which is called: “All promotions”. Opening it, we will find several offers for the sale of different categories of goods. There are, for example, clothing from Europe with a 90 percent discount or products from the BGN brand for -85 percent of the cost; there are shoes from European manufacturers at a price of minus 90 and so on. Many different options for how the buyer can save their money are presented on this page. Naturally, it is recommended to regularly check this section: who knows, suddenly they will offer a discount on your favorite shoes ...
Payment
There are two payment models in store. The first is non-cash payment (as in any other online store). You just need to enter your card details, provide contact information and wait until the funds are debited from the account.
The second model is suitable for those who do not want to share confidential data on the Web: for it, you need to deposit the required amount of cash in cash upon receipt of the order. Of course, the courier will take the money from you, and you will be able to pay immediately after you open the parcel and examine the goods with your own eyes.
Delivery
Actually, since we’ve started talking about how to pay on the site, we also note delivery methods. As already noted, there are at least two of them, both of which have already been mentioned in this article. The first is sending by courier; the second is the independent export of goods from the point of issue. The latter are already open in many cities, so it’s quite possible that there is also a Buy VIP representative office in your village.
The return of goods (reviews indicate that this procedure, as a rule, proceeds without problems if the buyer complies with all the restrictions established by law) is also carried out by courier service or through personal delivery of things to the company’s representative office (depends on the client’s wishes).
Since KupiVip is an all-Russian store, it is also represented in those regions where there are no physical representative offices yet. Delivery there is carried out through postal services, and payment in this case is carried out through cash on delivery or by bank transfer.
Reviews
Describing the service, I would also like to find those comments that other users make purchases about it. With their help, you can make sure that this company is providing its services with high quality, as described on the official website. Having visited the page with customer reviews, we are pleasantly surprised: there are really a large number of positive ratings for the resource.
People say that they are happy with everything in KupiVip's work: from the range of goods to their price. Like, this site successfully combined all those moments that customers are looking for in other stores. The services here are provided quickly, the service offers full support for each client (at least take the opportunity to compensate for the difference in cost if an identical product is found in another store), the product meets the declared quality and is offered at a really low price. What else, one asks, does the client need? All this is in the “Buy VIP”!
Employment
Directly on the store’s website there is information about vacancies in the company with a job offer. It states that the shop is really looking for responsible, competent and competent employees who will be given the opportunity to build their careers in such a successful and fast-growing company. The main thing is to submit your resume.
As indicated on the job page, the company is constantly looking for talented people because of its active growth. From 2008 (the year the service was founded) to this day, the store has grown tenfold, becoming one of the largest online shopping centers in Russia. Today, according to information from the official website, more than 1000 professionals in their field work here. They work for the good of the company, developing and constantly improving Buy VIP.
Employee Reviews
Now, having looked at the information about the resource and studied the recommendations of the clients, I would like to draw attention to the other side of the coin - the opinions of those who work directly in the company and develop this business with their own efforts. In fact, it is also very important. To understand what are the working conditions in the structure itself, we provide feedback on the Buy VIP. Immediately, we note that, given the large number of vacancies and the number of staff, we also found a lot of reviews.
Some of them, as it turned out, are negative: for some reason, the staff is dissatisfied with the bosses, working conditions, size of pay, attitude and so on. However, there are positive recommendations. They note that working at Buy VIP (reviews are from dozens of employees, we provide only the final version) is really not easy. The work schedule (especially for couriers) can be extended all day due to the heavy workload of the service and a large number of customers.
At the same time, the company provides appropriate wages and opportunities to realize itself in a fast-growing industry. We also found reviews of drivers describing "Buy VIP", which again showed a high pace of work and the need to show responsibility (when handling goods). These are the difficulties that every employee faces. In return, he has a stable salary, career opportunities and training from professionals.