Crossing the threshold of a jewelry store, visitors seem to find themselves in the treasury of the Sultan. But few people understand that a sense of beauty and harmony is created using well-chosen furniture.
Shop windows and proper lighting allow you to demonstrate the best quality of the goods. Most jewelry boutique owners prefer display cases from . The fact is that anodized aluminum meets all the requirements for showcases for this category of goods:
- Effectively demonstrate the product.
- Aesthetically correspond to the high status of products, but do not shade it.
- They make goods as attractive as possible to consumers.
The art of displaying jewelry is more demanding on artistic taste than adhering to canons. Nevertheless, all trading equipment is created from special and high-strength glass, which will protect valuable goods from encroachments. The assortment of furniture for jewelry salons includes the following types of equipment:
- Counters (open, cash).
- Showcases (wall, modular).
- Shelving (single-sided, double-sided, with a mirror rear wall).
- Niches of various configurations.
- Podiums
A variety of design options allows you to choose furniture that matches the area and layout of the room.
- Design features include the manufacture of all-glass display cases, display cases with upper / lower friezes, display cases with storage boxes, etc.
- By configuration, tetrahedral, hexagonal, octagonal and corner showcases are distinguished.
- The back panel of the display case can be made of fiberboard, glass, mirror or perforated metal sheet.
Very often, small jewelry stores are crowded to such an extent that it creates an impression of clutter. The counters are so huge that your eyes instantly get tired and disappointed visitors leave without choosing anything. This is due to improperly selected size and irrational placement of commercial equipment in the hall. The fact is that the zone of human visual perception is only 40 cm. This has led to the creation of special structures made of aluminum profile, designed to demonstrate jewelry:
- Step counters allow you to consistently cover a limited area without overloading the visual apparatus.
- High counters are usually wider (50-60 cm). But thanks to its considerable height, visual coverage begins with a slight indentation from the edge of the counter.
- Low counters provide a high-quality visual overview of the product due to the fact that a person has to bend a little over the window.
The placement of demonstration equipment is no less important than the choice of the shelves themselves. It is recommended to place counters and display cases for jewelry along the walls of the store, which will allow the buyer to sequentially examine all groups of goods. When installing vertical trade structures, it is worth remembering that visitors usually view products on shelves located at face level. For exclusive collections, it is better to highlight a separate area of the room, equipping the counters with the maximum number of mirror surfaces.
So why do jewelry store owners increasingly prefer trade equipment created from aluminum profiles for shop windows? The following reasons can be distinguished:
- A huge margin of safety, ensuring the safety of the goods both at high static and dynamic loads.
- A presentable appearance that allows you to create designs of various colors using filling from various materials.
- Wear resistance and exposure to aggressive environments, as well as chemicals.
- High installation speed without the involvement of installers.