Today, the Gucci brand is the most influential and authoritative. For millions of fashionistas and fashionistas all over the world, the expressions “Gucci costume” or “Gucci shoes” sound like a spell. Of course, not everyone can buy a thing for this brand, but for those who can afford it, this is a combination of luxury and kitsch. Currently, Gucci Fashion House - bags and shoes, clothes, fur products, perfumes - all that is required by a representative of high society.
For Gucci, the stages of rapid take-off and success have invariably alternated with recessions. However, such a development is characteristic of many large companies. For example, a surge in the company's sales level dates back to the sixties and seventies of the twentieth century. At this time, the first perfumery products of the company appeared.
In 1974, the first fragrance was released - discreet, elegant and stylish chypre. But on this, the development of the perfume line stopped for almost twenty years. Very few new fragrances came out. However, each new scent was not something completely independent, it harmoniously complemented the perfumery picture, which cannot be confused with the other.
Gucci perfume brand lovers received a luxurious gift in 1997 - Gucci Envy perfumes that revolutionized the perfume industry of the time.
In those days, oriental aromas with their sweetness and pronounced drama were very popular. Such smells were quite appropriate at official aristocratic events, but for a walk in the park they were not quite suitable - too heavy.
Gucci Envy has expanded its collection of flavors with floral, green. The author of the popular and famous composition is the Italian perfumer Maurice Roucel. The aroma is cheerful and cheerful, it opens with the smell of juicy pineapple, freesia, magnolia, bergamot and peach, which are drowned in the floral harmony of violets, iris, hyacinth, jasmine, rose and lily of the valley. It ends with a velvety plume of sandalwood, jasmine, musk, oak moss and cedar.
Gucci products are intended not only for women, but also for men. That is why less than a year has passed before the new song Gucci Envy for men saw the light. This aroma belongs to the group of woody, oriental. The top notes are coriander, mahogany, ginger, tangerine, lavender. Heart notes - sandalwood, jasmine, rose, cedar. Basic - leather, pambra, patchouli, musk, vanilla. The new fragrance emphasizes authority and masculinity; it has made the Envy Gucci men's line very popular.
I must say that Gucci Envy was not limited to two flavors. It continued in subsequent years with several original and unusual compositions, sustained in the general concept. The aromas of Gucci Envy can be considered the undoubted success of the company, but luck is not accidental, but deservedly obtained after hard work.
Today Gucci is a huge network consisting of 158 stores and boutiques around the world, 275 departments in large department stores and shopping centers. These are large-scale advertising companies and star clients - Tom Cruise, Madonna, Sharon Stone and others. These are spectacular and spectacular shows in Milan and Paris. Gucci trademark adorns leather goods, accessories, shoes, 11 clothing lines, perfumes, watches and furs.