The global economic crisis is driving crazy millions of people in our country. Entrepreneurs began to worry about their own business. But do not convulse so much. You need to pull yourself together and act according to a clearly defined plan.
You can always solve a problem if you start the question with its awareness. A forum of businessmen can help out here, entrepreneurs will always find something to talk about with colleagues in the workshop. In a crisis, there is no place for emotions. It is necessary to temporarily discard all illusions, and make informed decisions. Even if earlier you were given money easily.
The plans that were outlined in the pre-crisis period will have to be forgotten for a while. It is clear that for each businessman it is very difficult to roll back several years ago in the development of his business. But these are the realities of life. Of course, for some entrepreneurs, the crisis is not much. But this is not an article for them.
Take the case and put your pink glasses in it. Do not allow a mess in your company. Your employees should not even guess that the affairs of the company are not as cloudless as they really are. It is impossible to lose specialists in a difficult period.
Start looking differently at your customers. Hold on to each person. Remember that the crisis has affected consumers. Therefore, you need to reconsider pricing if you are trading in something. Leave in your proposal only those items that are profitable. The crisis is not the best time for experimentation.
It is clear that you need to reduce all your costs. But it is also necessary to do this wisely. Identify the main costs without which your business simply cannot exist. Do not spend money on all sorts of little things, they will wait for better times.
Avoid costly corporate events. You can survive without marks on February 23 and March 8 in restaurants, and modestly drink a glass of champagne with sweets in the office. Let husbands and wives congratulate employees, these holidays should not be red on your calendar for you yet.
No matter how sad, but some people in your state have to get rid of. Think about who to cut back on. Cut with a knife alive. You are a leader, once this is still to be done.
If you have huge retail space for rent, you need to reduce costs to a minimum in this regard. During the crisis, you can make room, and abandon the square meters, which may already be empty. Remove the smaller room.
Review your supplier contracts. The same goes for advertising. Do it only in the most popular publications and television companies. Refuse brochures that come in small print runs. Good luck