Shopping in online stores today is extremely popular, sales are growing, and satisfied with the purchases, however, as well as disappointed by them, buyers share their impressions in the social. networks and otzovik sites. Such an “exchange of opinions” is very common among users, and reading such “opuses” is extremely popular among potential buyers. And how else can you evaluate the work of the resource, especially when it comes to online perfume shops. Information on the quality of goods sold, its authenticity and delivery must be ascertained first hand. This we will do, analyzing the work of the site "Spirits.rf", reviews on which, as expected, vary. The site is well known in certain circles - "perfumes" and just lovers of good aromas. We also “walk” around the store.
About the online store
In 2008, the owners of the retail chain that was in demand at that time, selling perfumes, conducted a monitoring among buyers, which revealed a steady tendency to reduce the growth in sales of products in retail stores. Along with this, the tendency of consumers to make purchases in online stores was revealed. Thus, a risky decision was made to close all retail outlets and open their own perfume online store 99ml.ru instead. The name turned out to be unusual and catchy, but completely unforgettable, which complicated the possibility of making repeated purchases on the site and even more so caused difficulties for the prospect of long-term cooperation with regular customers. Renaming the store in "Duh.rf" turned out to be an exact hit on target, this is evidenced by the steady increase in the number of customers who not only make purchases in the store, but do it regularly, and also recommend the resource to their relatives and friends. Reviews about the store "Spirits.rf" are a clear confirmation that the site is known, in demand and relevant.
Product quality
The creators of the online platform are fully aware that the sale of perfumes is a rather complicated and risky business. Not only is the buyer invited to purchase the product without the necessary preliminary test, but also its quality is in question. Fear of becoming a victim of an unscrupulous seller and being the “happy” owner of a fake can scare away. But the online store is not afraid of such experiences, since it works exclusively with original products. He is ready to confirm its quality with appropriate documentation - certificates and declarations of conformity of quality. But the most important confirmation of the authenticity of the goods are reviews on "Duh. Its founders literally convince their potential customers to get acquainted with their impressions of themselves on various otzoviks, groups in social networks, blogs and forums. At least, they gently agitate them to this by posting active links on their website that lead the user to certain pages. It should be noted that the reviews on the operation of the online store and the quality of its products are not subject to any filtering, because among the huge mass of positive responses there are some moderate and even negative ones. Well, it also makes sense to get acquainted with them, so that the overall picture is not a sugary-indicative, but a real one. After all, it is impossible to please everyone. Employees of the Internet resource set as their main task the prospect of attracting regular customers, rather than campaigning for a one-time, albeit even sufficiently voluminous, purchase. All divisions of the web company are set up for customer-oriented work, which can be rephrased as "the client is always right."
As an example, I want to give feedback on the "Montal". "Duh.rf" proved to be very worthy in terms of the implementation of the currently mega-popular perfumery products. Among the entire mass of users who wrote user reviews, dissatisfied with the quality of toilet water turned out to be less than 5%, which is a high estimate for the resource's work in the field of cosmetics and perfumes.
Appearance of the online store website
Reading reviews about the store "Spirits.rf", you come to the conclusion that the site’s interface is somewhat overloaded, and that almost never started talking about using the online store on an intuitive level. Users note that the web design of the resource is aimed at consumers who know exactly what they would like to purchase. For those who want to "pick" the site is a bit inconvenient. Well, for regular customers it is as simple as a read book. Be that as it may, the information presented on the pages of the online store is extensive, complete and reliable, and its design is pretty and concise. According to users, the inconvenience of using the resource is more than offset by the quality of the products supplied.
Catalog
On the tab "Catalog" I want to dwell in more detail, because it is here that a potential buyer makes his choice and sends the selected goods to the basket. It is presented in the following sections:
- women's perfumes;
- men's perfumes;
- sell-out;
- Thumbnails
- Gift Baskets;
- Gift certificates.
And if you do not enter the sections, but open the "Catalog" itself, then you can get to another page - "Manufacturers Catalog".
Judging by the reviews on "Duhi.rf", choosing products is quite simple, many traveling through the pages of the store is a real pleasure, because it contains a lot of relevant cognitive information about each brand. There is the possibility of a “quick purchase”, also everyone can go to the individual product page, where the aroma pyramid and its description, the range of perfume packaging and reviews are detailed. The “Sales” section is a success, according to good reviews on “Duh.rf”, users begin their search for fragrances from it.
Payment and delivery of goods
There are several ways to pay for an order:
- cash to the courier upon receipt;
- by transfer or payment on receipt through a bank branch;
- using a VISA or MASTERCARD bank card;
- using virtual wallets: Yandex.Money, WEBMONEY, QIWI.
The reviews on the online perfumery store "Duhi.rf" confirm that such a variety of types of payment for orders is very pleasing to customers, and each of them chooses a convenient payment method for him.
Delivery of products is also carried out in several ways:
- with the help of a courier, this method involves all types of payment;
- By Russian Post, the order will be carried out only after 100% prepayment.
Delivery depends on the number of perfumes purchased and the geographic location of the client. When purchasing goods worth 5,000 rubles or more, the package is delivered free of charge. In their reviews, buyers of "Duh.rf" note that the goods always come in the right kind, carefully packaged and intact.
Promotions on the site
According to the reviews of Dukhov.rf employees, users actively take advantage of the opportunities presented by special offers and take part in online store promotions:
- The action "Birthday". According to it, buyers who indicated their birthday on registration can use the purchase with a 10% discount. The action starts 10 days before the birthday, and ends 10 days after it.
- The action "Sampler as a gift." A fragrance sampler from the "Bestseller" category is provided to a customer who has made an order on the site for an amount of 3,000 rubles or more as a gift. The offer is unlimited.
- The action "Social Networks". Registration in the official VKontakte or Facebook groups enables the user to receive a constant 3% discount on goods. The action is not limited in duration.
- Affiliate program “Useful friends”. Reviews on the online store "Duhi.rf" from St. Petersburg and other cities of Russia confirm that they are happy to use the "affiliate program", attracting friends and acquaintances to the purchases, and receiving earned 5% on their bonus account.
Work with wholesalers
The online store supplies perfumes to wholesalers from the Russian Federation. Reviews of wholesale customers on "Duh.rf" - a phenomenon quite rare. Those owners of retail outlets and perfume departments who made an order on the company's website note that cooperation is on mutually beneficial conditions, a personal manager is working with the client, all wishes and comments of the wholesale buyer are taken into account and taken into account. Judging by these reviews on "Duhi.rf", the minimum purchase amount should be at least 50,000 rubles, the terms of payment and delivery of goods are negotiated in person and carried out according to an individual program.
Caution, fake!
On the site "Duh.rf" you can find interesting informative articles that allow buyers of perfumes and cosmetics on the Internet not to run into a fake. For example, “Beware of fakes!” or "How to read the barcode." On the one hand, the articles carry skillfully veiled advertising subtext, on the other hand, such an attitude towards the client cannot but arouse respect and gratitude. Here are a few rules that the online resource offers for those who prefer to use only original perfumes:
- sites with perfumes at one fixed price (all at 599, at 690 and the like) should be avoided, since real perfumery products can not only cost so cheaply, they also must not have a fixed price tag;
- a perfume made under the Turkish “license” or “certified” in the UAE is definitely a fake; numerous negative reviews of the “perfume 24 rf” and similar resources are a clear confirmation of this;
- bulk perfumes cannot be produced according to a 100% recipe, since they have never acquired it; Well, the same unprepossessing bottles would be a real insult to the creators of perfume masterpieces.
In general, the words “version”, “copy”, “license”, “replica” should alert the buyer who wants to purchase the original perfume and turn it away from such unfortunate sites.
Benefits of Online Shopping
Buying goods in online stores has its advantages and advantages:
- It's comfortable. In a cozy home environment, sitting on the sofa, you can calmly and thoroughly choose the product of interest. This is especially true for people with disabilities and young mothers with babies.
- It is economical. Very often, the goods presented on the Internet resources differ in value from their counterparts in stationary stores to a lesser extent.
- This is anonymous. Do not want to communicate with intrusive, and sometimes incompetent, sales consultants? They are not in the online store. But there is an opportunity to read reviews of other consumers on the product you are interested in.
- Freedom of choice. You do not have to look for a replacement for your product, because it is not available in a particular store. On the contrary, driving the name of the desired product into the search bar, you will receive a lot of offers from various online stores.
- Convenient delivery. Having chosen the courier service as the delivery of goods, you will be spared from going anywhere.
- A variety of payment methods. Of course, most stores accept payment by credit cards, but virtual wallet transactions are mainly distributed on the Internet.
About fragrances
In order to make an online purchase of perfumes, you need to understand the basic concepts of the fragrance market. So, to help a novice perfume buyer, the following information is provided.
Perfume compositions differ in the concentration of extract soluble in them:
- perfume, parfum, extrait - the most concentrated type of perfumery production, therefore its most multifaceted, persistent, refined and expensive;
- eau de toilette , eau de parfum, eau de parfum, parfum de toilette, esprit de parfum - the most common form of fragrance production today, combines a good price-quality ratio, optimal durability, ease of use and affordable price;
- toilet water, eau de toilette - this type of aroma is most common in our country; in this concentration, the vast majority of perfumes for men are produced, and for women there is a lot of variation within the same line; water is ideal for daily use, and the price of products is the most affordable.
Concentrations such as cologne, perfumed haze and lotion are also found.
Summing up, we can say that on the site "Spirits.rf" you can find any perfume that interests you in the concentration of perfumes, eau de parfum or eau de toilette . All products on the site are original and certified. The site is convenient to use, the goods are delivered in perfect condition in a short time. Numerous good reviews about the online store "Spirits.rf" literally push to make a purchase on the site and replenish your collection of fragrances. Well, choose you.