Female manicure is a huge niche in the beauty industry. Today, nails are almost a cult of many ladies, and going to the master is a ritual during which the craftswomen conjure and create new images. And every woman knows that it’s very difficult to choose a master whose work will fully satisfy, because not only his skill is appreciated, but also the materials he uses.
Among a number of gel polishes and care products, we can safely distinguish Opi.
More about the company
OPI has been on the market of the nail industry since 1981 and occupies a huge niche of it - almost 50%, this applies to both varnishes and gel polishes, as well as nail care products. Its products are suitable for salon and home use, have high quality and reasonable price, because of this they have gained their popularity.
The history of the company begins with the fact that George Schiffer (founder of “Opi”) bought a loss-making company for the production of dental equipment and received small orders from salons that worked on nail extensions. The resin, from which he made building materials, was originally intended for prosthetics and was not quite suitable for the goals that George had planned for her, because of this it was problematic to compete with large companies. Then the founder invited a chemist who synthesized the ideal analogue for nail extension from resin. It was from this that the Opie varnish began to exist.
OPI currently has distributors in 110 countries, and they sell more than 55 million bottles of varnish a year! Among celebrities there are also fans of this brand, among them Madonna, Jennifer Lopez, Nicole Kidman, Angelina Jolie.
What is Opie nail polish for fans?
Twice a year, the company presents the world a new collection of colors and shades, but besides this, it has a lot of advantages:
- The material of which the Opi varnish consists of contains amino acids, oils and natural silk, it is less harmful to the nail plate.
- At the moment, the brand can find more than 300 shades for every taste, and the palette will be updated again.
- World stars choose varnishes from the Design Series, which reflect light and sparkle like diamonds, because they are made with precious diamond dust.
- In the latest collection of the season you can find a whole cocktail of various fashionable shades, each of which can tell its own story.
Also, Opi nail polish is in a special bottle developed by experts, which has many advantages:
- the shape of the bottle is made in such a way that the spangles and mother of pearl are evenly distributed over the entire surface;
- the form also has a thickened bottom for greater stability and a narrowed top with which the varnish does not dry out so quickly;
- a brush made of natural fibers is made with an ideal ratio of the density of the fibers and the width;
- the cap has a length and size that will be convenient for any shape of the fingers.
A few words about shades
Among the latest varnish collection you can find pastel colors suitable for any season, as well as bright ultramarine, glitter and metallic.
Among the shades you can find mint color, green metallic with a translucent texture, beige bleached nude with a drop of pink, orange and red varnish, cold pink cream, gray-purple and shimmer metallic.
The most interesting option is Pineapples Have Peelings Too, which is a mixture of metallic and glitter with multi-colored and different-sized sparkles. If you apply this “Opi” varnish and bring it to the sun, it will seem that multi-colored glass fell on golden sand. Ideal for both summer vacations and daily wear.
New formula
The global brand has not just created Opie varnish, the colors of which can be very different. OPI also patented Infinite Shine Gel Effect - a unique varnish in its structure. Its structure is unusual and does not require prolonged soaking of nails in a harmful solution, it is also not necessary to dry using an LED or UV lamp, with proper care, the gel polish will last on the nails without chips for a week or more.
First, a primer or base must be applied to the nail, with which the plate is protected from staining, then varnish is applied directly, after which it is covered with a top that performs a protective function.