Many hairdressers and their clients love Estelle Deluxe paint, the palette of which is rich in its shades. It is specially designed to create a persistent and rich color that lasts unchanged for more than one week. It can easily mask gray hair, as well as give a lively shine to your hair. The palette should be divided into two parts: shades specialized and unprofessional. Due to the large number of options, it is better to consider them separately from each other.
The Estelle Deluxe paint has a great variety , its palette pleases with its bright and saturated colors. It has about 190 different tones. Among other things, Estel is one of the few brands that officially cooperate with training centers, which once again emphasizes its high quality.
Lev Okhotin is the CEO of the company. Before the opening of his own company, he worked as a manager for an entrepreneur who invested in the implementation of various plans and earned on investments. One of such projects was the perfumery and cosmetics factory. Thanks to the talent of Lev Okhotin and his colleagues, the plant managed to get out of the crisis. Then he came up with the idea to create his own company for the production of cosmetic products.
The idea was notable for its simplicity, because Lev Okhotin was only going to develop and produce a product of decent quality, but at low prices. Although, of course, this is not an easy task. Gradually, the plans began to be realized and bear fruit, which allowed the company to further develop. Over the years, the paint "Estelle Deluxe." The palette initially consisted of only fifteen shades, and today everyone will be able to choose the right option for themselves. Especially hot recognition was received by specialists and their customers. In 2005, the Estel Professional palette consisted of only 67 shades, but a year later it doubled.
Many people wonder what the secret of the company's success is, and the answer to it is actually very simple. The reason is that Estel developed hair dye for people who believe in themselves and love diversity in their lives, which means that they are the main potential of the company. Among other things, this, of course, is the desire to become the best. The staff has been working since the founding of the company and has not changed much. Of course, it all started not so wonderful, but the firm spirit of the company managed to survive the difficult times of development and entry into the market.
The reason is that people were faithful to their work, did not give up and believed in success. Today, Estel is a solid company with big plans and an extensive geography of distribution.
Positive and confidence women give paint "Estelle Deluxe." The palette of shades diversifies the life of each client with bright moments. The elastic and airy texture gives the hair an even color along the entire length. Today, there are many different cosmetic companies that compete with each other, but few manage to withstand this race for survival and boldly step forward. Estel is not afraid of rivals, because it is firmly confident in the quality of its products.