For young and energetic girls, the Kenzo brand launched the new Kenzo Flower Tag fragrance in 2011, which is a youth version of Kenzo by Flower perfume . We will talk about this today in our article.
The history of the brand "Kenzo"
The founder of the brand was born in February 1939 in a Japanese remote place. Although his parents were against studying, he still managed to get an excellent education on his own in the capital of Japan, Tokyo. These years were very difficult in his life. In addition to studying, he had to earn extra money for pennies in order to somehow survive in the metropolis. The young man studied at the school of designers and fashion designers Bunka Gakuen. By the way, he was the first man who managed to enter there, since this educational institution was considered exclusively female.
After graduation, a young graduate got a job as a fashion designer in a supermarket. What were his responsibilities? He developed models of clothes for sale. In those years, the guy lived in a small house on the outskirts of Tokyo. This circumstance played a decisive role in his future life, as the capital of Japan was actively built up, and the outskirts were demolished. Kenzo’s hut was also demolished. For this, he received good compensation from the state.
The young man decided to invest the money received in the realization of a dream of his whole life. In 1965 he moved to live and work in Paris. Years of painstaking labor made him famous. Already in 1970, famous magazines began to write about him, they started talking about him. All the fashion shows of the collections of the clothes of the rising designer were held to deafening applause of the audience and made a real sensation. After all, Kenzo did not follow the beaten path of famous European designers, but introduced his unforgettable oriental note into the world of fashion.
Birth of the Kenzo Parfums brand
But the brand was most widely recognized when, in the year nineteen eighty-seventh, it launched its first perfume, Kenzo de Kenzo. Since then, in addition to clothing collections, the brand has been developing chic smells, both for men and women. The efforts of talented specialists were not in vain. The company is familiar to everyone today.
French concern LVMH buys Kenzo brand
In the year nineteen ninety-three, the French concern KVMH offered the founder to sell his well-known brand on very favorable terms. Currently, the elderly couturier continues to live in Paris. According to the terms of the contract, he receives about two hundred million dollars a year. This allows him to live quite comfortably and completely devote himself to creativity. In recent years, our hero has founded a couple more brands that also bring him income.
As for the Kenzo brand, young fashion and perfume designers work there. It is constantly evolving and delights fans with fresh new products and collections.
New fragrance for women
In 2011, Kenzo brand released a new stunning fragrance for women Kenzo Flower Tag Eau de Parfum, the developer of which was the famous perfumer Olivier Cresp.
Charming and mysterious, extravagant and tender, feminine and romantic - it arouses feelings, creates a free from prejudice and daring ideal of a girl living in a big metropolis. Kenzo Flower Tag is a kind of youth version of the previously released Kenzo by Flower fragrance. In this fresh perfume there is a certain expression and impudence of young townspeople who want to feel the lights and the rhythm of a big city in it, to plunge into the light of neon rays. This fragrance, according to the owners, surrounds with tenderness and comfort, creating the atmosphere of nightly New York or Paris. Bright neon lights of advertisements merged in it, sounds coming from the evening street lit by streetlights, coolness and freshness. This is the romance of urbanism and the embodiment of a dream!
Vial description
Numerous and colorful firmly established graffiti and drawings on the walls of modern megacities and cities served as an impetus for creating an elongated and curved design of an irregularly shaped bottle. It is made of red glass, decorated with an intricate pattern and bud of a blossoming poppy. Each graffiti artist has his own unique and individual style - the Kenzo trademark, which can never be confused, has the same “style”.
Fragrance Description
Kenzo Flower by Tag Lady made a splash in the world of aromas and smashed on the spot with its individuality and originality, and also left its light and elegant handwriting in the history of perfume creation. This truly unique composition allows women to feel forever young and not to grow old ... I want to fall in love, build eyes, flutter like a butterfly, and talk all kinds of nonsense, as well as get drunk from sparkling champagne, inhale the aroma of fresh spring flowers and enjoy Swiss chocolate .. And men are unable to resist the charm of youth, mystery, female carelessness and naivety. Kenzo Flower Tag came to his admirer and owner once and for all, did not deceive her expectations and firmly settled on a dressing table in a cozy bedroom.
Aroma Composition
This unique smell can withstand the power of small weaknesses and make the image flawless and memorable. It was created specifically for women and belongs to the group of flower-fruit aromas.
When applying perfume to the skin, they open gradually. The top notes of the aroma give the smell of fresh and moderately tart blackcurrant, green rhubarb and sweet juicy mandarin or grapefruit. It is they who give tone and a charging, invigorating energy.
The "heart" of the composition reveals notes of stupefying jasmine, tender peony and fragrant lily of the valley.
And in the last, basic notes of the train, musk, tea, vanilla and pralines are poured, which add mystery to the perfume.
The style of Kenzo Flower Tag is truly elegant, bewitching, delicate and at the same time impudent, evoking feelings. Perfume is intended for daily use during daylight hours.
Reviews about perfume
The power of male seduction is in Kenzo Flower Tag. Reviews of it characterize perfume as a fairly persistent product. The notes of sweet-languid musk are just crazy. It is not intense, does not bother, it is quite acceptable for use in the office.
Some people rate the smell as moody and complex. If you apply it in the heat - it becomes too straightforward: richly sweet, the smell of powder is felt. But in fresh weather, it is fully revealed. From it you can get everything that was expected - a citrus peel, soft white flowers, and the sweetness becomes not so saturated, but soft and tactful. And in windy weather expanse begins for a real game of musk and flowers ... So to test the smell is a fun adventure and a pleasant pleasure.
Aroma tester
The tester is designed to demonstrate the goods on the spot for advertising and further sale. It is worth noting that the mini version does not have any differences - the same composition, smell, resistance, etc. Although ... The only difference is the packaging. Since the tester exists solely for advertising purposes, the manufacturer does not care too much about its appearance.
For our perfume, the brand also produces a trial tester Kenzo Flower by Tag Lady (test 50 ml edp). It is sold in simple packaging, different from the high-quality and vibrant perfume for sale. Therefore, the price is much lower for Kenzo Flower by Tag Lady (test 50 ml edt). Reviews confirm that the product is of high quality. Many girls believe that the tester gives them an excellent opportunity to purchase a high-quality original fragrance at a budget price.