Hennessy is an incredibly high-quality, unusually tasty and the most expensive cognac in the world. Every person knows this, even one who is absolutely indifferent to alcohol. Only this product managed to demonstrate to everyone what the true taste of cognac should be like. This legendary and reference drink is the pride of France, although its creator was a native of Ireland. Richard Hennessy became the person who managed to become famous thanks to the creation of the alcohol elixir that conquered the planet.
Brandy freelancer
Richard Hennessey in 1765 served in the army of Louis XV. As they say today, was a freelancer. At the same time, at the age of 36, a man was injured. He was sent for treatment to the island of Re, located next to the French city of Cognac. The guy managed to prove himself in the army from the best side, and the honor of his family was not tarnished. Passing rehabilitation, Richard could not resist visiting a famous city. There he tasted brandy, which soon completely turned the story of the drink upside down.
After discharge from the hospital, Richard Hennessey moved to live in the same city of Cognac. There he registers his own company and begins to sell such a delicious drink. Then the Irish businessman did not use his last name as the name of the company. At that time, few of the French knew that there was such a type of alcohol as cognac. To the world in general, this product was practically unknown. Thanks to his Irish connections, Hennessey was able to gain access to the UK, where alcohol is held in high esteem. Sales began to grow just lightning fast. European vocabulary has been enriched with another word - “cognac”, which now began to denote not only a settlement, but also an alcoholic drink for famous gentlemen.
How he conquered the world
At that time, Hennessy Richard cognac was not sold in bottles with a family coat of arms, but in ordinary barrels. Therefore, the product began to actively fake. There was a huge difference in taste between natural and counterfeit alcohol. But many people did not notice this. Richard immediately positioned his elixir as a drink of aristocrats, wealthy people who could afford such a luxury. At the end of the 18th century, London became the export center for the enterprise. From here, the drink is distributed to all countries. In the US, Hennessy begins shipping in 1794.
Richard Hennessey (founder of the company) died at the beginning of the 19th century. The management of the company was taken by his son Jacques. He immediately named the company after his family - Jas Hennessy & Co. But those times were not the best for cognac. And all due to the fact that during this period Napoleon began to conquer Europe and the countries began to refuse to acquire everything that was at least somehow connected with France. Cognac sales again resumed after the defeat of the emperor and the plague of 1832. Doctors began to prescribe this alcohol as a disease prevention.
From barrels to bottles
In the second half of the XIX century, Hennessy Richard cognac in bottles began to be mass produced. Then the head of the company was Morris Hennessy. In 1864, this man opens in France the first plant for the mass production of a drink, which has already become a legend. It is Morris who launches the sale of the product in the long-awaited bottles of an unusual shape. The decoration of the container was the family coat of arms.
Morris also introduces another important innovation for cognac business - the star rating system for the drink. Today this marking is successfully used in the hotel business. Five stars awarded the oldest alcohol, and one the youngest. Under Morris, another outstanding event occurred for the company - a new variety of Hennessy appeared - Extra old, which eventually turned into a completely new category of cognacs.
What product are you talking about?
What is Richard Hennessy cognac, the price of which is simply indecently high? It contains brandy spirits from the cellars of the founder of the company. A full-bodied, rich and smooth drink is characterized by a very long finish with a gradual overflow of fruit. The product has an amber hue, it is warm and warm. Hennessy is a harbinger of a palette of emotions and endless power. The aroma of the elixir is filled with an ensemble of expensive oriental spices, nutmeg, fennel and delicate flowers.
Over the years, growing up in oak barrels, cognac acquires a luxurious amber of Havana cigars, forest fruits and mossy hmys with dried mushrooms. Hennessy is beautiful everywhere, it is a drink without time and place.
Varieties of Hennessy
Distinguish these types of Hennessy cognac:
- Hennessy VSOP - a drink created for the British king George IV in 1817. The cost starts from 5 thousand rubles.
- Hennessy XO is a product developed by Morris Hennessy for friends in 1870. Price: from 15 thousand rubles. for 700 ml.
- Hennessy Library - personalized alcohol, decorated in the style of retro books. Can be purchased for 16 thousand rubles.
- Hennessy Private Reserve is another registered product developed by Emil Filo in 1873. Cost: 75 thousand rubles.
- Hennessy Paradis Extra - another registered alcoholic elixir of 1979. 400 ml. can be purchased for 6 thousand rubles.
- Cognac "Richard Hennessy" 4 years of aging - a product created in 1996.
- Hennessy Timeless - a drink from the limited edition, the price of which is 150 thousand rubles.
- Hennessy Ellipse is a cognac that differs from its other “brethren” in that it contains 43.5% alcohol, while in other drinks it is 40%. Price: 450 thousand rubles.
Cognac that will live forever
It does not matter in what volume the Hennessy Richard brandy is poured - 0.7 liters, 0.5 liters. or any other, it will always be relevant and popular. This drink managed to combine the unconnectable. Offering consumers elite premium alcohol, designed for the discerning connoisseur, he is the undisputed leader of the cognac mass market.