Fox and Dogs Scotch whiskey - a new elite alcohol. It is distinguished from other similar drinks by a nutty vanilla flavor and a light fruity aroma. In Russia, he appeared on store shelves in 2013. This is the first product in the unusual category for Synergy. Russian consumers are growing interest in whiskey, so it is believed that the largest alcohol company in Russia has taken this step, according to a well-thought-out strategy.
History of the drink
This drink is produced by the famous company William Grant and Sons, which was founded in 1886 by the Grant family. This company is the largest in Scotland, more than it is only Diageo holding. In 1887, the first batch of whiskey from this company went on sale. And it brought manufacturers great success. Of course, this is the direct merit of the experienced and energetic head of the company, William Grant.
In just thirty years, this company managed to open about six dozen official representative offices, supplying its high-quality products to more than 180 countries.
Drink features
Fox and Dogs whiskey contains specially selected malt and grain alcohol, which was aged from three to five years, and clean water, collected in the mountain springs of Scotland. This saturates the adhesive tape with a unique taste. The drink perfectly combines rigor and strength. It matures in old barrels that are made of oak. This gives Fox and Dogs whiskey a sophisticated softness and sophisticated aroma.
The strength of the tape is 40%. Fox & Dogs is characterized by a golden color with an amazing amber glow. On the palate there are a lot of bright floral, fruit, spicy, vanilla and nutty notes. The aroma felt some nuances of spices, fresh mowing herbs, malt and fresh fruits. Whiskey is recommended as a digestif, and is also often used as an ingredient in cocktails. At the same time, mixing does not harm the drink, which does not lose its authenticity at all, but, on the contrary, reveals all previously implicit notes of taste. If you add a little cold water to the whiskey, you can clearly feel the lemonade taste. Typically, this drink is served with coffee and fruit. According to reviews, Fox and Dogs whiskey goes well with strong coffee and cigars.
Fox and Dogs in Russia
As prices for imported alcoholic beverages began to skyrocket in Russia in 2015, supplies from Bacardi and Diageo dropped sharply. They talked about the possibility of localizing the release of Fox & Dogs in Russia. Therefore, by the end of autumn 2015, they adopted such a GOST that allowed the production of such a drink in our country. And in Russia they began to produce whiskey, but calling it a whiskey drink. This led to the fact that prices fell by a third.
About Synergy
In 1999, the company โSynergyโ was created, which in a relatively short period of time managed to become the leader of the Russian market in terms of volume, quality, wide assortment and high technology. She is known for such popular alcoholic drinks as Beluga and Belenkaya vodkas, which by 2008 brought Synergy more than a billion dollars.
By 2009, the Beluga brand managed to gain international fame, as the company opened a representative office in the USA and Europe. After that, the company developed the incredibly popular Myagkov brand. In the same year, the company entered into an advertising contract with Hollywood actor Sylvester Stallone, which elevated the advertising company to a whole new, higher level.
Already in 2010, Synergy brands managed to become permanent participants in world-famous foreign competitions and exhibitions. And also increased exports. The company entered the markets of the Middle East. The amount of alcohol supplied increased to 140 million liters. Synergy was awarded the status of Russia's fastest growing company.
In 2011, the company signed an agreement with William Grant & Sons. Now in Russia, the producer of Fox and Dogs whiskey is Synergy.
Selling a drink in Russia
In various districts of Moscow, the Wine Festival network presents 2 wine shops. By reservation, you can even purchase 0.5 liters of Fox and Dogs whiskey with a white label, made in Scotland itself. The price of this product is quite reasonable.
Undoubtedly, this drink has a great successful future. It is distinguished by its amazing quality, noble taste and affordable price. This whiskey compares favorably with its competitors. According to fans, Fox and Dogs is far superior to even those drinks that are more expensive.