“Bad” - beer, which today is considered one of the most popular low-alcohol drinks in the world. It is positioned as a classic representative of real American beer. Even an active advertising company distributing this drink makes this simple fact clear. And also “Bad” - beer, which is sold in 80 countries. His slogan is “The King of Beer”, so what - is it really so?
About brand history
So, there is a beer like “Budweiser” and “Bad” itself. It is worth talking about the last of these. The founder of the brand is the son of a German oligarch - Adolfus Bush. This man was a real tycoon in terms of winemaking and brewing, so his son from childhood, you can say, turned around in this area, learning information regarding the organization of the alcohol business. In 1875, Adolfus came to America and founded a company there, producing the so-called "Bohemian camp", which already in 1876 the Americans tried with might and main. This was the “Bad”. Beer was not like any kind of ale that was so popular at that time. And it definitely pleased the people of America. So the beer "Bad" began to gain popularity.
About technology
“Bad” is a beer that has appeared a long time ago, and over a period of more than 130 years, the production technology has been brought almost to perfection (as the Americans themselves think). Since 1881, the technology of artificial cooling was introduced in the production, which quickly influenced the improvement of the taste of the drink.
In 1919, something happened that affected the interests of many, and in particular, companies that produced alcohol - a “dry law” was introduced. When the bill was passed, the manufacturer found a very profitable and logical solution - he began to produce "Bad" non-alcoholic. Beer had a rather interesting taste, but manufacturers and workers had to work hard to get all the alcohol out of the drink. The technology is based on lowering the rate of the fermentation reaction and on the thermal (sometimes membrane) removal of alcohol from ordinary beer. Now you can find few lovers of the “hopless” drink, but during Prohibition, people had practically no choice.
Structure
Bad beer is currently brewed at 12 factories in America. And dozens of such enterprises are dispersed all over the world. They work, as you might guess, for the local consumer. Exporting beer from America was inconvenient, and popularity grew rapidly, so I had to decide on the construction of factories in other countries. In the Russian Federation, the beer "Bad" appeared only five years ago, but there are already seven factories in our country.
What about the composition? Beer “Bad” receives mostly positive reviews - and all thanks to the natural, bright, rich taste. Beer contains only natural ingredients. These are purified water, hops, barley malt and rice. A fortress is one that is considered by many to be ideal. Not too strong, but not too small - 4.8%. The golden mean, you can say. The manufacturing technology, as the creators of the drink assure themselves, includes 240 stages. It is due to such thoroughness and exclusivity that it is possible to achieve good taste and a suitable strength.
About features
And the manufacturing technology is really special. It is not known whether it is respected in all other plants, but in America it is mandatory. At the stage when malt is created, beech shavings are added to the composition. Due to this original and unusual ingredient, it turns out to make the taste of the final drink much softer and more pleasant. But with all this, it is possible to leave that very beer bitterness, which adds a touch of naturalness and naturalness.
Each person feels the taste of this beer differently - such is our physiological specificity of perception. However, it was possible to find out the average opinion of the majority. So, they say that the taste is very soft, pleasant, even as if sweet. The aftertaste is quite interesting and specific - there is not even a hint of alcohol in the mouth, but there is an illusory dryness. It is best to drink this beer chilled to eight degrees. Experts and experts in the tasting affirm that this is the ideal temperature. And as a snack, hamburgers are recommended (after all, this is American beer) or dried river fish. And you can enjoy it.